An Authoritative New Urology Site By Andy Gassaway on May 30, 2013

The new Einstein Medical urology website for Dr. Larry LipshultzDr. Larry Lipshultz is a world-renowned authority on men’s reproductive health issues, including erectile dysfunction. His Houston practice regularly draws men from around the globe who are seeking treatment for fertility and sexual health. Einstein Medical recently teamed with Dr. Lipshultz to expand and refine his site with a new medical web site design,, to contain more in-depth information, and to make it more easily accessible to anyone seeking the help of an urologist. The field of men’s health is a very complex one, with many aspects that affect each other both directly and indirectly. The Einstein Medical team created seven new pages of content that “zoom out” so to speak, giving the reader a look at the bigger picture of men’s health, and how everything from lifestyle choices to genetics can impact it.

Dr. Lipshultz commitment to providing the utmost compassion and confidentiality in each case he treats is well-served with this new site structure. Men’s health issues can cause considerable anxiety and distress; with the newly expanded and cross-referenced content, men seeking information on issues ranging from low sperm count to erectile dysfunction can turn to this Houston practice’s site to learn how common these issues are, and that there are sophisticated, effective treatments available to help restore happiness, health, and quality of life.

We carried much of Dr. Lipshultz’ existing content to our SoftStone web template, with the Nautical color scheme, giving it an aesthetic link to his previous site. We augmented the content and enhanced aesthetics with convenient electronic content forms on each page, and copious links to topics both broad and specific within the site. In essence, the new site serves to put patients seeking treatment for issues such as Peyronie’s Disease and erectile dysfunction at ease before ever setting foot in Dr. Lipshultz’ Houston office.

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