New Site November
It was a busy month at Einstein Medical as we launched five new Forever Websites for clients in a variety of healthcare fields. This month’s portfolio puts Einstein’s versatility and artistry on full display. Take a look!
Ears R Us is the ear-molding practice of plastic surgeon Shareef Jandali in New York City. This is a highly specialized field, and the headline of the homepage lets searchers know right away that they are in the right place if they are looking for this very specific kind of care. When creating a user-friendly homepage, Einstein Medical always makes sure that the title at the top of the page clearly communicates to both the searcher and the search engine the main emphasis of the practice.
The entire site features consistent branding and design aesthetics that remind the user of infant care. It also features a wealth of before-and-after photos, one of the most important elements for the website of any cosmetic or restorative practice to include.
The Texas Injury Clinic is a chiropractic practice in Fort Worth, Texas. The homepage of their new Forever Website highlights many of the factors that sets them above their competition, such as their two decades of experience, their bilinguality, and their high-tech facility. In online marketing, it is crucial to show the searcher why your practice is different from others in the area. Einstein Medical always highlights these differentiators as early on the homepage as possible.
The homepage also features a clear, well-designed timeline of what patients can expect during their first visit. Timelines like this are great because they can eliminate confusion or nervousness for anxious patients. Einstein Medical has found that it is always ideal to give prospective patients as thorough an explanation of what they can expect during treatment as possible.
Our next Forever Website is the site of a dental office in Einstein Medical’s hometown of San Diego, CA. Balboa Dental is the practice of Dr. Daniel Stragier, a dentist with over 30 years of experience. The site’s homepage features multiple design elements that evoke a sense of Southern California living. Einstein Medical has found that patients prefer to go to local doctors who are proud to live in their city, so we like to include design aesthetics like this whenever possible.
Children’s Dental of Waltham is a pediatric dental practice in Waltham, MA. The site features a design aesthetic that replicates the appearance of their office, so returning patients will have a sense of familiarity when they explore the site. The homepage includes several high-quality images of smiling children, indicating to parents the importance of seeking dental care for their kids.
The importance of pediatric dentistry is emphasized throughout the homepage. When marketing a healthcare practice, Einstein Medical has found that it is important to communicate to potential patients why they need to seek this kind of treatment. In this case, the homepage elaborates on the point that good pediatric dental care can set a child up for a lifetime of healthy smiles.
Our final Forever Website for the month is the site of Dr. Julie Vasile, a highly specialized breast reconstruction surgeon in New York and Connecticut. Dr. Vasile specializes in reconstructing the breasts of patients with breast cancer, and the homepage of her site highlights both her expertise and the remarkable results she is able to achieve.
Dr. Vasile utilizes a state-of-the-art surgical method that uses a woman’s own tissue to reconstruct her breasts. The benefits and success rates of this procedure are featured on the homepage, as well as sections on the advanced technology that Dr. Vasile uses. Sophisticated technology is often a conversion-driver for prospective patients, so Einstein Medical likes to highlight a practice’s tech whenever possible.
Are you in a healthcare-related field? Is your website attracting patients? If you are not seeing the growth you’d like to see from your online marketing, it’s time to give Einstein Medical a call. We are constantly using data to refine our products so that our websites help our clients reach more patients and achieve more success. If you would like to learn more, please contact us online or call (866) 939-1640.