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Introducing Intrepid and Minimo By Andy Gassaway on December 05, 2017

Einstein Medical proudly unveiled 52 new sites in the third quarter of 2017, 10 of which were created using our two newest Thesis themes, Intrepid and Minimo.

In keeping with the essence of our Thesis themes, our two latest additions are carefully constructed to deliver a compelling message in a sleek, no-nonsense vessel that meets the expectations of today’s consumers on the go while never sparing an opportunity to communicate the necessary glimpse into the client’s personality.

Intrepid is a bold design that places a large, simple newsprint-style typeface against a clean white background. When viewed on a smartphone, mobile gaming device, or tablet, the text is formatted for maximum size that spans the full width of the screen for exceptional readability. As the user scrolls from top to bottom, a handy navigation bar follows along at the top, ready to take you to any desired page within the site, or put you directly in touch with the practice.

Intrepid keeps the color scheme of the framework simple. Aside from high-resolution images of the practice and staff, affiliate logos, and other media, Intrepid sticks to black, white, and one of eight other colors of the client’s choosing. The result is an attractive and sophisticated layout built to inform, persuade, and convert. Dentist Robert Hessberger’s site, for example, uses this motif to give the many before-and-after images and other media prominence while avoiding a dull or sterile layout in the surrounding space.

Minimo makes use of a large, rounded typeface that is mostly presented against a white backdrop, but this theme offers a broader palette of color combinations. As the user scrolls through the content, text is presented against varied blocks of color that maintain the same level of legibility. The color of the typeface varies in order to provide the best complement to the backdrop. This configuration is put to brilliant use on the site of dentist Julie Liberman, where a hero image of a family smiling against a wood grain backdrop is beautifully offset by banners of creme brulee.

Take a moment to check out this quarter’s newest offerings and the exquisite user experience they provide on both mobile devices and desktop machines.


Client: Peter K. Hellwig, DDS, MAGD  

Website URL: https://www.smileagainsandiego.com/

CMS Lucid: Monarch / Prussian


Client: Alex Hecht, DDS / Staten Island Aesthetic & Implant Dentist  

Website URL: http://www.statenislandimplantdentist.com/

CMS Lucid: Intrepid / Pear


Client: Dr Luis Herrera / Unidad de Urología  

Website URL: http://www.urologisttijuana.com/

CMS Lucid: Acclaim / Blue Spruce


Client: Conrad Casler, Jr, DDS / Conrad C. Casler, Jr.  

Website URL: http://www.caslerdentalgroup.com/

CMS Lucid: Acclaim / Blue Spruce


Client: Eric B. Fisher DDS PC

Website URL: http://www.ericbfisherdds.com/

CMS Lucid: Monarch / Catalina


Client: Victoria Family Dentistry  

Website URL: http://www.heardfamilydentistry.com/

CMS Lucid: Plaza / Azurite


Client: Judith B. Mamah, DMD / Designing Smiles  

Website URL: http://www.designingsmilesdental.com/

CMS Lucid: Plaza / Aquamarine


Client: Benjamin J. Boudreaux, MD

Website URL: http://www.drboudreaux.com

CMS Lucid: Plaza / Brass


Client: Joseph Murray / J.D. Murray DDS

Website URL: http://www.drjosephmurray.com/

CMS Lucid: Intrepid / Terra Cotta


Client: Joseph Murray / J.D. Murray DDS

Website URL: http://www.atlantapamperedsmiles.com/

CMS Lucid: Acclaim / Redwood


Client: Mike Wasserman, DDS / Port Clinton Dental Care  

Website URL: http://www.portclintondental.com/

CMS Lucid: Vogue / Ocean


Client: Billy F. Booty Jr. DDS / Affordable Smiles  

Website URL: http://www.affordablesmilesdental.com/

CMS Lucid: Constellation / Azure Blue


Client: Ali R Guerami M.D.  

Website URL: http://www.drguerami.com/

CMS Lucid: Plaza / Azurite


Client: Rick H. Heard, D.D.S., M.S. / Gulf Coast Periodontics  

Website URL: http://www.gulfcoastperiodontics.com/

CMS Lucid: Plaza / Azurite


Client: The Offices of Edward Sauer Jr DDS / SHEMEN DENTAL GROUP  

Website URL: http://www.shemendental.com/

CMS Lucid: Acclaim / Jacaranda


Client: Steven Ray DDS / Ray Dental

Website URL: http://www.docspray.com/

CMS Lucid: Monarch / Prussian


Client: Eric Grossmann DDS  

Website URL: http://www.ericgrossmanndds.com/

CMS Lucid: Stream / Pacific


Client: Lloyd G. Van Wyck, MD FRCSC / Dr. Lloyd Van Wyck  

Website URL: https://www.cosmeticsurgeryottawa.com/

CMS Lucid: Vogue / Dark-Salmon


Client: Jaime Perez MD / Plastic Surgery Center of Tampa  

Website URL: https://www.jaimeperezmd.com/

CMS Lucid: Vogue / Dodger-Blue


Client: Andrew S. Paek / Jersey City Dental  

Website URL: http://www.jerseycitydentalcenter.com

CMS Lucid: Acclaim / Eucalyptus


Client: Perry Orchard / Robertson and Orchard, DDS

Website URL: https://www.robertsonandorchard.com/

CMS Lucid: Vogue / Aquamarine


Client: Matthew Mingrone, MD / Bay Area Sleep and Breathing Solutions

Website URL: http://www.bayareabreathes.com/

CMS Lucid: Intrepid / Stone


Client: Rockland Eye Physicians & Surgeons  

Website URL: http://www.rocklandeye.com

CMS Lucid: Vogue | Dodger Blue


Client: Van O'Dell  

Website URL: https://www.odelldds.com

CMS Lucid: Acclaim | Bruce Spruce


Client: Fort Bend Dental  

Website URL: https://www.ftbenddental.com

CMS Lucid: Intrepid | Teal


Client: Justin Jones, MD  

Website URL: http://www.drjustinjones.com

CMS Lucid: Monarch | Custom Color


Client: Gregory Strain DDS Family Dentistry  

Website URL: http://www.gregstrain.com

CMS Lucid: Acclaim | Blue Spruce


Client: Perimeter Dental Group  

Website URL: http://www.perimeterdentalgroup.com

CMS Lucid: Plaza | Azurite


Client: The Offices of Dr. Turner Emery / Knoxville Oral & Maxillofacial Surgery, P.C. Website URL: http://www.knoxoms.com/

CMS Lucid: Vogue / Dodger-Blue


Client: John S. McIntyre DMD /  

Website URL: http://www.drjmcintyre.com/

CMS Lucid: Constellation / Azure Blue


Client: Stanmore G. Langford III / Langford Chiropractic, APC  

Website URL: http://www.drstanlangford.com

CMS Lucid: Vogue / Custom


Client: Andrew S. Paek, D.D.S.  

Website URL: http://www.pssmiledental.com

CMS Lucid: Acclaim / Eucalulptus


Client: Ira L. Shapira, DDS & Mark J. Amidei, DDS / Delany Dental Care  

Website URL: http://www.delanydentalcare.com/

CMS Lucid: Plaza / Custom Color


Client: Vincent Ip, DDS / Smile 360  

Website URL: http://www.smile360atx.com/

CMS Lucid: Intrepid / Pear


Client: Natanael Rojas Palacios / Beauty and Light Medical Solutions  

Website URL: http://www.weightlosssurgerytj.com/

CMS Lucid: Intrepid / Pear


Client: Dr. Daniel Bober, D.O. / Daniel Bober, D.O  

Website URL: http://www.drbober.com/

CMS Lucid: Vogue / Ocean


Client: Al Norton, DDS / Dentistry at Sugarloaf  

Website URL: https://www.dentistryatsugarloaf.com/

CMS Lucid: Plaza / Custom Color


Client: George D Pylant III, DDS  

Website URL: https://www.pylantperio.com/

CMS Lucid: Constellation / Azure Blue


Client: David Stubbs, DDS  

Website URL: http://www.stubbsdental.com

CMS Lucid: Constellation | Custom


Client: Jeffrey A. Sheridan, M.D.  

Website URL: http://www.fishmansheridan.com

CMS Lucid: Vogue | Dodger Blue


Client: David L. Liland, MD  

Website URL: http://www.drliland.com

CMS Lucid: Vogue | Dodger Blue


Client: Vicken Sahakian, MD  

Website URL: https://www.pfcla.com

CMS Lucid: Vogue | Dark Salmon


Client: Traci Temmen M.D.  

Website URL: http://www.tracitemmenmd.com

CMS Lucid: Intrepid | Teal


Client: Robert W. Hessberger, DDS  

Website URL: https://www.dentistnorthwestchicago.com/

CMS Lucid: Intrepid / Process Blue


Client: David Harrison / Harrison Dental Group

Website URL: http://www.harrisondentalgroup.com/

CMS Lucid: Vogue / Dodger-Blue


Client: Edward K. Lorents  

Website URL: http://www.dentalartsok.com/

CMS Lucid: Constellation / Amethyst


Client: John F. Crisler / John Crisler, DDS, MAGD Esthetic & Restorative Dentistry  

Website URL: http://www.drcrisler.com/

CMS Lucid: Acclaim / Eucalyptus


Client: Roni S. Berbari, DMD / Montreal Smiles  

Website URL: https://www.montrealsmiles.com/

CMS Lucid: Vogue / Dark-Salmon


Client: Dr. Stephen Brown / Affordable Dental Clinics

Website URL: http://www.affordabledentalgreeley.com/

CMS Lucid: Minimo / Bluegrass


Client: J. Eric Herrington DMD  

Website URL: http://www.jehperio.com/

CMS Lucid: Vogue / Ocean


Client: Julie Liberman, DDS PC  

Website URL: http://www.greatneckfamilydentist.com/

CMS Lucid: Minimo / Creme Brulee


Client: Edward Narcisi, DMD

Website URL: http://www.smiledrpittsburgh.com/

CMS Lucid: Monarch / Custom


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