SEO and naming conventions for medical websites
Its funny... search engine optimization is actually very very logical and also quite boring! Its a lot of work to get the pieces of the puzzle right so Google catalogs your page well.
Google weighs the title tag as a very important piece of the webpage. It really tells what the page is all about. If you want to rank for san diego plastic surgeon that keyword had better be in the title of the page thats trying to achieve that search.
You can tell what a book is about from its title. Your domain name is effectively the title of your site. If you want to come up under a search for san diego cosmetic dentistry having those key words in your domain is only going to help.
How you name your pages and what words you use within them is critical to success. Use detailed and logical naming conventions and youll be easier for the search engines to catalog.