DocShop's Lead Generation Model a Runaway Success for Einstein Industries
DocShop.com has been the flagship of Einstein Industries for more than a decade. The website's most recent innovation is designed to give consumers a more robust online healthcare search experience and has yielded staggering results. The new DocShop is the company's most powerful online marketing engine to date.
DocShop's new lead generation system takes full advantage of the site's powerful online presence and helps convert users into quality, trackable leads to doctors across the country
It helps consumers find exceptional healthcare and shows doctors exactly how far their marketing dollar can go.
San Diego, CA (PRWEB) June 3, 2009 -- Einstein Industries has been busy updating and improving its online healthcare website, DocShop.com, and after years of refinement, the results speak for themselves. In the last three years alone, DocShop.com has undergone a massive consolidation, released an online healthcare magazine, added thousands of education pages, and developed content management tools for custom physician profiles. As a result, the site has achieved unprecedented levels of traffic, mostly due to strong visibility on the major search engines such as Google, Yahoo! and MSN. Building on this positive growth, Einstein Industries launched a lead generation model that can immediately match consumers with local physicians when they indicate that they are interested in contacting a professional.
DocShop has become the resource of choice for consumers looking for healthcare information about topics ranging from LASIK and hair restoration to cosmetic dentistry and liposuction. This quality information and the ability for consumers to connect with physicians directly from the site has resulted in a steady increase of traffic from DocShop.com to physicians' websites. The new lead generation system brings patients' inquiries from DocShop directly to doctors in an efficient, measurable way.
This new model allows consumers to contact doctors in their area once they have educated themselves on a topic and have made the decision to schedule a consultation. This delivers high-quality patient leads to physicians and gives consumers a choice of doctors qualified to treat them. The first month of testing has shown the model to be highly effective. Many doctors are getting multiple consultation requests on a daily basis. Many new DocShop clients have signed up for a 30-day trial and, subsequently, a full year's subscription based on the results.
"DocShop's new lead generation system takes full advantage of the site's powerful online presence and helps convert users into quality, trackable leads to doctors across the country," says Robert Silkey, CEO of Einstein Industries. "It helps consumers find exceptional healthcare and shows doctors exactly how far their marketing dollar can go."
For further information about DocShop.com, please visit www.docshop.com or contact Delana Ricasa, public relations representative for Einstein Industries, Inc.