Interesting article about the changing playing field of search and privacy. Being logged into Google and searching health related info can quickly violate the user’s privacy. It seems we must balance the convenience of Google with critical privacy issues. Check out how much information can be gleaned from a simple Google search…
http://searchengineland.com/googles-new-privacy-policy-may-violate-hipaa-congresswoman-says-110053
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great article about the moving target which is search engine optimization. SEO is not a special antenna you place on top of a website. It’s a process which involves a ton of planning and ongoing work. Check out the article here:
http://searchengineland.com/how-much-does-seo-cost-3-analogies-to-help-you-determine-its-value-108870
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North Shore Eye is constantly innovating and pushing the envelope of elective healthcare marketing. Check out their new Facebook $100,000 LASIK Giveaway. It’s a great promotion and a glimpse into the future of medical marketing

http://www.facebook.com/#!/NorthShoreEyeCare?sk=app_112053162216760
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