The Making of Video Websites - Behind the Scenes at Einstein Industries

A behind the scenes look at the Einstein Industries video department showing the work of producing video websites. Einstein has a team of talented producers, videographers, editors, and graphics specialists that work hard to create dynamic video websites. Those sites, combined with good search engine optimization, bring our clients increased traffic to their websites and ultimately their businesses. Click to play below.

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Internet Marketing – 5 Reasons to Invest in a Video Website

Investing in a Video Website for your practice is a great way to attract new patients. Online video can help patients find your practice on search engines such as Google™ and Yahoo®. It can also boost your practice’s image on the web, improve your consultations, increase profits, and give prospective patients a personal view of your practice. Click to play below.

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Video Websites — Giving Your Cosmetic Surgery or LASIK Surgery Practice the Edge

Einstein Medical offers a wide selection of video packages and Video Websites that can give your LASIK or plastic surgery practice, or any medical practice, a dynamic presence on the web. Whether you have ready-to-use video or are starting from scratch, Einstein has a package to suit your needs. Our Video Website pricing always includes the first year of video hosting and all bandwidth charges.

Video Websites

The compelling video and graphics of our Video Websites give your cosmetic surgery practice, LASIK surgery practice, or other medical practice an edge in attracting and engaging the attention of website visitors and prospective patients. Einstein's Video Websites are designed to capture interest and encourage contact. Click-to-Call functionality, easy user access to contact forms, and the distinctive Send-to-Friend feature keep your website working to attract new patients twenty-four hours a day, seven days a week. Our Video Websites also gather statistics on important metrics such as which videos draw the most viewers so that you can gauge the effectiveness of your investment.

Platinum Video Website Package

Einstein's Platinum Video Website package provides your medical practice with complete video production services. Included in the Platinum package are all pre-production through post-production services — scene background and setup consulting, scripting, directing, editing, and more. The Video Website will include 30 video clips*, each up to two minutes in length. The Platinum Video Website package also provides Video SEO to ensure the accessibility of your video through video outlets such as YouTube™ and Google™ Video. As a result, your Video Website's effectiveness in drawing new patients to your plastic surgery or LASIK surgery practice, or other medical practice, increases significantly.

By using web technology to its full advantage, your Einstein-produced Video Website puts your medical practice on the cutting edge of interactive online marketing. Because prospective patients are able to "meet" you and members of your staff when they visit your professionally produced, custom-designed Video Website, you are able to establish a much more personal link and increase the likelihood that they will contact your medical practice.

Video Search Engine Optimization (SEO)

Video SEO works in the background to draw users to your video on sites such as Google™ Video, AOL® Video, YouTube™, and Yahoo!® Video. Video SEO helps to attract prospective patients to your Video Website and medical practice through the strategic incorporation of key terms related specifically to your location and practice area. Conversion increases because your video attracts users who are already interested in visiting your Video Website to learn more about the services your cosmetic surgery practice or LASIK surgery practice has to offer. Einstein's Platinum Video Website package includes Video SEO.

Video SEO can be applied to videos presented via any media player.

Basic Media Player

Einstein's Media Player is ideal for presenting short videos such as commercials or product demos on Video Websites. You can also briefly introduce your cosmetic surgery practice, LASIK practice, or other medical practice in a short clip that will capture users' attention much more effectively than a static image. The Basic Media Player is a Flash video player, and this option does not include production, editing, Video SEO, questionnaires, or the Click-to-Call feature. If you desire, video editing services are available from Einstein for an hourly fee.

Video Additions to Media Players and Video Websites

Video can be added to Media Players and Video Websites for a per minute fee. The video addition fees do not include any editing or production services. Editing services are available at an hourly fee. The video addition fees also do not include Video SEO which can be purchased for an additional fee.

To learn more about Video SEO and how Video Websites can highlight your medical practice as part of a diversified online marketing strategy, contact Einstein Medical today.

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