Einstein Medical Blog News & Product Updates from Einstein Medical

Turning Google's Changes into Your Competitive Advantages


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Building and maintaining a solid web presence will help your practice quickly respond to search engine changes and reduce the risk that these changes will impact your bottom line. The best defense is a good offense.

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Schema: Capitalize on Your Attention to Detail


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As patient behavior and Internet marketing continue to evolve, a series of advantages make themselves available to thoughtful researchers. One such advantage is the usage of schema markup. This post will help you understand the scope and urgency of this opportunity to reach more people in need of your unique services.

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Effective Blogging for Medical Practices: Quality vs. Quantity


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There is no reason you have to choose between quality and quantity when it comes to blogging. You can have both. By understanding what quality means, you can improve the quality of your posts without sacrificing quantity.

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Google and Disgruntled Patients: What is the Common Denominator?


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Much like patients, Google can become disgruntled despite your best intentions. Find how to use "schema" to send clear signals to the search engine giant.

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Einstein Medical, Inc. Announces Pending Patent of Lucid CMS®


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Einstein Medical, Inc., a leading provider of Internet marketing strategies to elective healthcare professionals, has submitted a patent application for its proprietary Lucid CMS® (content management system) software, the company announced today.

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For Cosmetic Dentists, the “New Normal” Requires New Tactics


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As the economic recovery stumbles forward, dentists need to be proactive in protecting and expanding their practices. One tool cosmetic dentists should consider adding to their marketing toolbox is social media.

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Einstein Medical, Inc. to Exhibit at AACD (American Academy of Cosmetic Dentistry) 2015


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Einstein Medical, Inc., a leading provider of Internet marketing strategies to elective healthcare providers, will be exhibiting at AACD (American Academy of Cosmetic Dentistry) 2015, May 6-9, at Moscone West Convention Center in San Francisco.

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How to Survive Mobilegeddon: Put Your Users First


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Once again, Google has made a major change to its search algorithm, and once again, the world at large has responded with terror, suspicion, and premature outrage. This time, however, the change will exclusively affect results for searches conducted on mobile devices. Hence, industry pundits have christened the April 21 algorithm update “Mobilegeddon.” 

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How to Conduct Vision Exams on SEO Firms (Part 3)


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Though our central field of vision is crucial, you can’t ignore your peripheral vision without the risk of being blindsided. That can happen when a company fails to anticipate and adjust to a changing market, such as the change in consumer behavior with the rise of the Internet. Find out whether a SEO firm has the peripheral vision your practice deserves.    

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