Einstein Medical Blog News & Product Updates from Einstein Medical

Is Your Website an Edsel or Tesla on the Digital Autobahn?


image

Many otherwise savvy dentists find it difficult to keep their website current with best practices. With every Google update, their website falls behind and the "engine" that fuels their practice begins to sputter. 

View

Is Your Headline Hiding a Great Blog? Our Tips to Entice Readers


image

Your patients will decide in seconds if your content is worth reading. Get tips on how to write a great headline that pulls your reader into the story.

View

Before & After Photos Help Patients Visualize What's Possible


image

Before and After photos enhance your online presence by showcasing your skill in transforming a patient's appearance. Photographs speak volumes by showing current and prospective patients what you can do for them. 

View

Need to Spread Your Message? Let Your Fingers Do the Talking


image

Are you scrambling for a new way to reach consumers? Do you have news that you fear may get buried on your website? May we suggest a time-tested tool, a press release? Today's press releases have been turbocharged for the Internet.

View

Unexpected Ways Doctors and Dentists Can Use Virtual Tours


image

Are you one of the select practitioners who has made a special investment catering to your patients? Have you created a spa-like ambiance? Or have you gone the extra mile to welcome children? We've spent the last couple of posts highlighting how a virtual tour can benefit you. But there is a flip side to these interactive views of your practice. They also offer a memorable way for you to reach out to special groups in your care.

View

Local SEO: When Making it Big Means Thinking Small


image

It may be the world wide web, but when it comes to making it big online today it's time to think small. It's time to think local. Nowadays when people go online to search for information, their hunt is increasingly "local," and search engines are rushing to serve their needs. Today's search engines geo-locate users to serve up local results no matter the device: tablet, smartphone, laptop, or desktop computer.

View

Turning Google's Changes into Your Competitive Advantages


image

Building and maintaining a solid web presence will help your practice quickly respond to search engine changes and reduce the risk that these changes will impact your bottom line. The best defense is a good offense.

View

Schema: Capitalize on Your Attention to Detail


image

As patient behavior and Internet marketing continue to evolve, a series of advantages make themselves available to thoughtful researchers. One such advantage is the usage of schema markup. This post will help you understand the scope and urgency of this opportunity to reach more people in need of your unique services.

View

Effective Blogging for Medical Practices: Quality vs. Quantity


image

There is no reason you have to choose between quality and quantity when it comes to blogging. You can have both. By understanding what quality means, you can improve the quality of your posts without sacrificing quantity.

View